Best Reseller’s Ezine - May 19, 2008

May 19, 2008 · Filed Under News 

Don't you just hate it when you get so bogged down you don't even get round to important things? Know what I mean? If you don't, here's a shining example - this SHOULD have been posted last week… ;-)

So instead, it's become this week's Ezine! Ahem… Apologies in order? OK, then without further ado:

Welcome to another issue of "Best Reseller's Ezine".

This issue includes…

 1) "Do You Know Your Customer's Focus Areas?"

 2) "Weekly Marketing Freebie"

 3) "What Should You Promote to Your List - Lesson 2"

 4) "3 Effective Methods to Increase Website Traffic"

 5) "Tell Us What You Think!"

THE 60 SECOND WEEKLY TIP

I don't often do this, but I just read an interesting email from Ewen Chia and I thought I post it here for your reading enjoyment…

"Many people have asked me if the internet is 'saturated' and if there's still a place for them to do a business…

Fact is, as long as there're people, there will always be enough room for anyone to start a real business online.

Every day, thousands (probably a lot more) of people discover the internet for the first time, or go back online again to search for information.

The creator of the Internet himself, Tim Berners-Lee, said recently the world wide web is still in its infancy!

I saw this cool article in my local paper just yesterday and thought you'll enjoy reading it too, and I've scanned it here for you:

http://www.WorkingFromHome.com/www.jpg"

Thanks for that, Ewen! :-)

WEEKLY MARKETING FREEBIE

JV Giveaways are a hit. If you want to build a a mailing list fast, they're the way to go!

But with the ever growing number of giveaways, it becomes harder and harder to keep track of all your contributions, and their results…

If you haven't got an extensive database system for your gifts, you will lose.

And here's where Gift Manager Pro comes in….

With 'Gift Manager Pro' You Can Keep Track Of Every Contribution To Every Single Giveaway!

This week you get Gift Manager Pro as my gift to you - but not only that, you also get Master Resell Rights! This means you can sell Gift Manager Pro and make a healthy profit, and you can also transfer the same rights to your customers.

Here are the rights you get:

[YES] Can be given away
[YES] Can be packaged
[YES] Can be offered as a bonus
[YES] Can be added to membership sites
[YES] Can be sold on auction sites
[YES] Can be sold in Dime Sales
[YES] Can sell / give away Resale Rights
[YES] Can sell / give away Master Resale Rights
[YES] Can edit/change the Sales Letter
[NO] Can distribute Private Label Rights

Click the link below to see the sales page you get:

http://www.bestresellsource.com/presents/gift-manager-pro/

And click here to download your gift:

http://www.bestresellsource.com/presents/gift-manager-pro/8760983457-28.php

………..

Here are 2 of my most popular freebies in case you missed them in previous issues:

1. There are many marketing forums on the internet. Some are good, some are not.

One is THE free marketing forum of choice and the one you must go to right now and become a member.

http://www.warriorforum.com/forum

If you bring your positive attitude and an open mind you will learn more from these successful marketers than from most of the marketing products floating around the internet.

2. Here is your free gift…

It is a "Duplicate Content Checker" software and it is a *Must Have* for anyone who writes (or buys) content. It's called EquiBuzz and you can pick up your Free oopy at:

http://www.SellersOutpost.com/EquiBuzz.zip

FEATURED ARTICLE

What Should You Promote to Your List - Lesson 2

Ok. It's time for your second lesson in learning how to build your list. I hope you found your first lesson helpful and informative.

Lets jump right in to your next list building for profit lesson right now.

STEP 2

What to Sell?

Now that we have covered how to start building your list the next thing you need to have is something to promote to your list… and not just any product will do.

The best types of products to sell are ones that:

1. Solves a problem that your readers may have.

2. Your readers or website visitors will be interested in.

3. Is priced at a level that fits your market.

Say for instance that your emails are geared towards walking enthusiasts. You wouldn't want to advertise a "how to make decadent desserts" product to them, right?

Right!

It's important to fit the product to your main topic of discussion in your mailings.

If your subject matter is more of a broad scope, say for example Internet Marketing, you will want to promote products that will help your subscribers raise their earnings or success rate in this field.

A Word Of Caution…

Be Choosy! Don't just promote anything. Remember, these are real, live, thinking, breathing people.  

Take some time to research the products you wish to promote first and see if it's right for your subscribers.

Consider if this is something you would purchase yourself and the reasons why. Then relay this to your subscribers. But do it in your own unique way.

If the particular product comes with a pre-written sales copy, re-word it  with  your own style of writing. Offer your readers an incentive for ordering this product through you that no one else can offer.

Did you know that if you just copy and paste a solo advertisement that is pre-written it will lower your sales rate.

Why?

Because chances are, depending on the subject matter covered, you aren't the ONLY one promoting "hot ticket" items and your subscribers might just receive not only YOUR newsletter or promotional mailings.

If this is the case, which most likely it is, then your readers will see multiple carbon-copy email promotions for the same product from a dozen different sources. Your emailing included.

So being original counts for a lot.

And if you don't know what your readers are having trouble with, run a survey or poll to find out!

Don't be afraid to just come right out and ask them. You'll be surprised how many responses you'll get. These responses are so valuable to your ability to provide exactly what your subscribers want.

Without really knowing what your subscribers want, how can you ever expect to give it to them?

Find out what hardships or troubles your subscribers are having with regards to the topic you discuss. Only then can you expect to begin making money with your list.

And you don't have to be the originator of the product you promote. Ever heard of "Affiliate Marketing"?

Finally when you are promoting products make sure you choose products that fall into the right pricing scheme for your subscribers.

If you are sending information on "how to save money", you certainly wouldn't want to promote a $500 product. That would be contradictory. Even though some people wouldn't consider this a selling point, remarkably it is!

Look for your next lesson next week where we will discuss how you will get paid for your efforts.

EFFECTIVE MARKETING STRATEGIES

3 Effective Methods to Increase Website Traffic!

It's no secret that affiliate marketers rely on sales to make money with affiliate programs.

The only thing is that many new marketers forget is that they also need to rely on website traffic. After all, without traffic no one will be able to see your affiliate products, let alone buy them.

That is why if you promote affiliate products you need to work on increasing your traffic.

There are a number of steps that you can take to increase your traffic. Three of these steps are outlined below…

STEP # 1 - SEO

If you are an established webmaster, you likely already know what SEO is. If not, you need to familiarize yourself with it right away.

SEO, which is also known as search engine optimization, may have an important impact on the success of your website… even its failure.

The goal of search engine optimization (SEO) is to increase your search engine ranking. Having a high search engine ranking increases your chances of receiving traffic from the search engines.

Search engine optimization encompasses a number of different methods, but one of the most important is content. You need to have original and unique content on your website.

You will also want to use keyword tracking tools… they enable you to determine what keyword phrases internet users are searching with.

Targeting your content towards these keyword phrases is surefire method to increase your website traffic.

By the way, here's a great free service to help you with your SEO efforts:

http://www.stompernet.com

STEP # 2 - Article Distribution

Have you heard of article directories before?

Article directories are websites that act as hosts for collections of articles. They often contain a large collection of articles, sometimes even millions.

In exchange for providing posting your article (content) on this site, article directories will allow you to insert a link at the end of your article. This link should direct readers to your online website, namely the page that outlines the affiliate products that you are selling.

Not only will this help to increase your website traffic, but your sales may also increase.

To effectively use article distribution, you need to submit multiple articles. In fact, the more articles the better. You should create a goal for yourself, like submitting at least five articles a month.

It is also important that you create content that is relevant to your website, otherwise you run the risk of damaging your credibility and your profits!

STEP #3 - Blogging

Over the past few years the popularity of blogging has skyrocketed. In addition to personal blogs, a large number of online businesses are now relying on blogs to help increase their website traffic… and you can too.

You can either  create your own free blog or you can pay to have your blog hosted on your own domain name.
 
When creating a blog you should create your own content, which may include short articles, tips, product reviews or recommendations.

Or if you don't want to write your own content you can use content from the free article directories, provided you give them credit by linking back to their site.

These are just three of the methods you can use to increase your website traffic, however these are the easiest and quickest ways that you can use if you are just starting out.

With a small amount of effort you could easily begin to see an increase in traffic in a matter of days. In fact you may not only see an increase in traffic, you may also see an increase in your affiliate sales.

TELL US WHAT YOU THINK

This is your chance to speak out.

Comment on articles I've run in the newsletter, give me your thoughts on changes or your ad testing results or questions relating to your business, etc.

In other words, just talk to me about what you think I need to do to improve the newsletter.

Feel free to use the comment box below for your feedback.

THAT'S A WRAP FOR THIS WEEK

That wraps up another week's newsletter and I hope you enjoyed this issue.

Don't forget to send me any comments or questions you may have. I would be only too happy to help you in any way that I can.

From time to time I'll send you important updates that will provide information that has the potential to greatly improve your online business… and of course your profits!

However, you can rest assured that I will only ever recommend products that are considered to be of HIGH value and will provide indisputably benefits to help you grow your business… that's my guarantee!

Have a great week :-)

Phil

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